I help global consumer brands to stand out in the age of content abundance.

I am a content strategy director and expert for digital marketing specialised in social storytelling, branded entertainment and creator-collaborations.

For 10+ years, I’ve helped brands navigate the shift from advertising to participation. Translating trends, emerging platforms and online culture into content people actually care about.

SERVICES

  • I help brands to build and structure teams, implement tools and processes to become better content organizations.

  • Based on your goals I develop content strategies, outstanding campaigns & communication concepts that go beyond regular. Let’s create unseen images and untold stories for product launches, market entries or rebrands. I enable you to succeed on new platforms with content that is emotional, inspiring, entertaining or educational.

  • A network of top-notch producers, photographers, editors, 3D artists and many more allows me to function as your full-service production agency. Let’s turn ideas into jar dropping photos, videos and audio experiences.

  • Creators drive engagement and enhance credibility.

    From sales campaigns to creator-generated ads, co-created content and finding brand ambassadors: I love working with talents of all sizes & on all platforms.

  • Working with unexpected counterparts unleashes the potential to tell yet untold stories & surprise your customers with unique products.

    I help you to identify high-profile talents, media outlets and brands from the fields of sports, entertainment, fashion, gaming and music and build long-term relationships with them.

    Let me accompany the whole process from the first ideas to the final drop of the co-branded product or service.

Content is everything & everything is content.

Today brands need to build content ecosystems driven by narratives. It is mandatory to constantly engage with customers and actively participate in relevant conversations or even initiate them to generate awareness, convince customers to take action and drive revenue.

CONTACT